Vision "Enhancing Consumer Protection to be Fair and Sustainable” Missions To develop laws, measures, and regulations on consumer protection keeping up with the current situation To develop consumer protection systems and mechanisms for preventing, controlling, or supervising goods and services to ensure safety including solving problems for consumers effectively To develop an innovation and connect a database system of consumer protection to be effective so that people can access information conveniently and quickly To strengthen the knowledge of consumer protection and awareness for the general public along with protecting their rights To encourage, support, and develop the potential of the consumer protection network to be able to effectively implement consumer protection To promote cooperation in all sectors for consumer protection integrating at all levels concretely Strategy Development of mechanisms, measures, or guidelines for consumer protection Development of information, communication, and innovation for consumer protection Development of network potential and encouragement of consumer protection at the regional and local level Development of organizational management and increase the potential of employees to be effective